- Location
- London
- Last Published
- Dec. 10, 2024
- Sector
- Healthcare
- Function
- Marketing & Communications
Content Marketing Manager
About us:
Founded in 2018, Causaly accelerates how humans acquire knowledge and develop insights in Biomedicine. We enable researchers and decision-makers to discover evidence from millions of academic publications, clinical trials, regulatory documents, patents and other data sources... in minutes.
Using our AI technology, we are developing the world’s biggest knowledge platform in Biomedicine powered by a high-precision Knowledge Graph.
We work with some of the world's largest biopharma companies and institutions on use cases spanning Drug Discovery, Safety and Competitive Intelligence. You can read more about how we accelerate knowledge acquisition and improve decision making in our blog posts here: Blog - Causaly
We are backed by top VCs including ICONIQ, Index Ventures, Pentech and Marathon.
About the Role:
In this role, you will create and maximize the use of impactful, high-quality content across channels and audiences. The successful candidate is an exceptional writer and content strategist with a knack for breaking down complex topics into compelling, digestible narratives. Working closely with key executives, product leaders and partners across marketing, this individual will play a critical role in helping us drive brand awareness, thought leadership, affinity, and conversion through the strategic use of content.
What you will do:
- Establish the company’s thought leadership and point of view through compelling content
- Partner with subject matter experts to develop original content in a variety of formats, from blog posts and articles to white papers, infographics, videos, and more
- Maximize the value and reach of our content by turning high-performing assets into a library of derivative pieces for use in multiple channels
- Build and execute content strategies that support and amplify our short- and long-term marketing initiatives and campaigns
- Collaborate closely with product, product marketing, and external agencies to map and optimize content across the buyer journey
- Be a steward of best practices in messaging, grammar, writing, and style
- Measure and report on content performance; optimize based on results
- Help develop standards, processes, and tools to drive greater efficiencies in how we work and operate as a cross-functional team
- Stay on top of content marketing trends and bring new ideas for us to explore and test
- Manage the corporate website and blog content
- Manage our social media presence (LinkedIn, X, etc.)