• Location
    • New York
  • Date Posted
  • Jun. 6, 2021
  • Function
  • Product Management
  • Sector
  • Data

An entrepreneurial, strong writer with a background and proven success in developing different types of content for various stakeholders.

  • Demonstrate an ability to manage multiple priorities, complex projects and initiatives at one time and thrive doing it
  • You are customer focused and have a keen eye for detail and understand that words matter

What You’ll Do:

  • Create, deliver, and measure our content marketing strategy across all appropriate channels while acting as a mentor to internal content creators.
  • Develop standards, systems, and best practices for content creation, distribution, maintenance, and measurement.
  • Build and deliver creative, unique and scalable content marketing campaigns to connect with our current and potential users and customers.
  • Lead key stakeholders and internal content creators through the development of content planning and delegate projects and responsibilities to appropriate team members or external writers.
  • Collaborate with stakeholders to ensure our content strategy aligns with overall organizational goals.

You will:

  • Publish SEO optimized content identify opportunities through SEO researches
  • Ability to manage relationship with sales and product marketing team
  • Experience of tracking and reporting on marketing content campaigns
  • Experience launching and scaling new content strategies across the marketing funnel
  • Strong project management skills with an ability to plan and prioritize
  • Serious attention to detail and a commitment to excellence

Purpose:

  • What do you expect to see out of the successful hire? Prospective candidates will appreciate knowing, and it allows you to be clear from the get-go.
  • Take careful time in thinking about this section - if you have expectations that don’t surface here, then you aren’t setting the right expectations
  • In the event of a mis-hire, this section can also help you with simplifying performance management

Reporting to Collibra’s VP of Marketing, Senior Manager Content Marketing’s measures of success are:

  • Within your first month, you will…
  • Build and prioritize content roadmap based on audiences’ needs and internal feedback from marketing, sales, and product
  • Define metrics to follow the impact of the content in terms of ARR
  • Within your third month, you will…
  • Be writing and managing different content types: articles, customer stories, landing pages, newsletter, social posts, ebooks, etc.
  • Streamlining content production workflow to be able to produce more content by keeping a high level of quality
  • Identifying new formats/ideas of content that will grow the content channel performances (videos, podcasts, interviews, etc)
  • Within your sixth month, you will…
  • Owning content strategy and production roadmap
  • Increasing the content production velocity
  • Managing content writers contractors for global audience

Benefits at Collibra:

We strive to provide all Collibrians with competitive and cost-efficient benefits that are aligned to our company values. As a high-growth company, our goal is to offer flexibility and choice with our benefits programs to support the evolving needs of our changing workforce. The specific offerings will differ slightly by region but our {Be}well benefit programs encompass the following strategic pillars:

  • {Be}Healthy: Healthcare for yourself and eligible dependents (inclusive of partners/domestic partners), mental health resources and care, tax-advantaged accounts, income protection, discount programs and more! Additionally, we encourage employees to treat their whole self by offering a bi-monthly calendar of events and programming dedicated to our {Be}well initiatives which focus on wellbeing areas including emotional, professional & social, financial, physical, allyship & belonging and giving back.
  • {Be}With Family: We offer multiple types of leave so that you can spend time with loved ones, including parental leave, caregiver leave and our annual family day. These are all complementary to our culture in which we value output over hours!
  • {Be}Kind: Collibra For Good, Unconscious Bias & Allyship training, Manager Racial Injustice training and Collibra-led fundraisers.
  • {Be}Unplugged: Our paid time off programs include vacation, holidays, sick time and compassionate/bereavement leave. We also offer remote-friendly meditation sessions and cooking lessons – all of which you’re actively encouraged to use!
  • {Be}Informed: Competitive compensation, bonus potential, private company equity, merit reviews and promotion cycles, company pension, discounts programs, access to LinkedIn Learning, employee referral program, employee rewards & recognition, development programs and more!
  • {Be}Together: Community and belonging with our Employee Resource Groups (ERGs) and personal interest groups, ERG-driven events, speaker series, and celebrations, a dedicated DEI council, the virtual Collibra cafe, trivia, bingo games and much more!

When in-person (office) life resumes, we look forward to more snacks, catered lunches, team offsites and social events (think holiday gift exchange, fundraising events, happy hours, celebrations and more)!

Equal Opportunity:

At Collibra, we’re proud to be an equal opportunity employer – which ties directly to our core value, “open, direct, and kind.” We realize the key to creating a company with a world-class culture and employee experience comes from who we hire and creating a workplace that celebrates everyone.

With this, we proudly consider qualified applicants without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, sexual orientation, pregnancy, sex, gender identity, gender expression, genetic information, physical or mental disability, HIV status, registered domestic partner status, caregiver status, marital status, veteran or military status, citizenship status or any other legally protected category.