Field Marketing Manager

The Field Marketing Manager owns PointFive’s field marketing and events strategy, delivering high-impact, agile event programs that generate pipeline, deepen partner relationships, and create meaningful in-person engagement with prospects and customers.

This role blends events, business development, and digital activation, with a focus on small, high-quality experiences rather than large-scale booths. The role works closely with Sales, Partnerships, and Digital Marketing to ensure every event ties directly to pipeline and revenue

• 3-5 years of experience in field marketing, events, or demand generation (B2B SaaS preferred)

• Proven success driving pipeline and revenue from events

• Strong cross-functional collaboration skills, especially with Sales and Partnerships

• Highly organized, energetic, and comfortable owning programs end to end

• Experience managing vendors, budgets, and timelines

• Own the end-to-end events and field marketing calendar, executing approximately one event per month

• Design and execute off-booth activations including executive dinners, private meetings, partner events, and small group experiences

• Partner closely with Sales to prospect, pre-book meetings, and drive post-event follow-up

• Develop event-related digital campaigns (email, paid social, landing pages) to drive awareness and attendance

• Generate social buzz before, during, and after events through organic social and community engagement

• Collaborate with partners on joint events, sponsorships, and co-marketing initiatives

• Track and report on event performance, including meetings booked, pipeline influenced, and revenue impact

• Continuously test new event formats and activation ideas with an agile, ROI-first mindset