Marketing Campaign Specialist

SafetyCulture is an Australian-based, international tech scale-up. We create SaaS solutions that empower front line workers to drive operational excellence and take ownership of their safety and wellbeing. The SC app was launched in 2012 to solve a global problem. Reduce workplace injuries and help frontline workers get home safely to their families. Fast forward 7 years, and we have hundreds of thousands of workers in over 150 countries using our platform, conducting millions of inspections every month. We’re excited to have a largely untapped global market and ambitious goals to reach 100 million workers. We’re looking for talented and mission-driven people to drive that growth. The Role: This role will work cross-functionally with marketing, risk solutions and other SafetyCulture Care teams to power marketing and onboarding campaigns that drive broker engagement and customer adoption of our risk management technology. You will help us coordinate and execute a variety of communications to help brokers and customers understand the value of our insurance and risk management offerings and how we’re using data and insights to change the way insurance is done. We are growing fast and looking for talented, self-motivated people that value collaboration, growth and learning to join our team.

What you’ll be doing:

• Work cross-functionally across internal teams (risk solutions, data, product, claims, underwriting) to source insights and trends which will lay the foundation of marketing campaigns. Coordinate and manage this content, prepping it for outputs like email newsletters, presentation slides, industry trends reports, social media posts and more.
• Build, test and optimize email communications using best-in-class marketing technology tools.
• Facilitate and support onboarding and customer renewal campaigns and claims feedback loop communications, helping customers learn what they can do differently in their business to avoid future problems using our risk management technology.
• Manage development of branded marketing material with the corporate design and lifecycle marketing teams.
• Analyze performance of email campaigns using metrics like response rates, open rates and conversion rates.
• Provide regular reporting and insights to stakeholders on campaign performance, optimizations, and recommendations for improvement.

What you’ll need:

• Strong attention to detail with the ability to manage multiple content campaigns simultaneously and meet deadlines.
• Analytical and problem-solving skills to interpret campaign data, identify trends and provide actionable insights.
• Excellent written and verbal communication skills with the ability to work cross-functionally.
• 2-3 years of experience managing content and performance metrics for email campaigns.

Nice to have:

• Experience working with email marketing automation tools like HubSpot.
• Experience creating presentation slides that tell a great story.
• Experience working with CMS like WordPress.

Location We are located on the 27th Floor SM Aura Office Tower, 26th Street corner McKinley Parkway, Bonifacio Global City, Taguig City. Situated in the heart of the premier business district of Manila, a variety of malls, restaurants, cafes, and fast food joints are easily accessible and within walking distance from our office. Check out our Facebook and Instagram pages to get a glimpse of the SafetyCulture life! The Company SafetyCulture is a customer and product-driven company with an ambitious mission: empower front line workers to drive operational excellence and take ownership of their safety and wellbeing. The company started in Townsville, our HQ is in Sydney, and we have offices in Kansas City, Manchester, Amsterdam and Manila. Our first product, the SC app, is a mobile platform that helps teams around the world carry out inspections and spot issues quickly and easily. The knock-on effects are huge: by surfacing exactly what matters, people in teams can act to improve their business, raising their game, again and again. From boutique hotels to space exploration companies, millions are discovering the positive impact this app can have on their teams and performance every day. Today there are more than 25,000 companies that pay for our products, carrying out millions of inspections per month. This is an exciting time in SafetyCulture’s history. We now have roughly 400 mission-obsessed people driving outcomes for our customers. We have a strong senior leadership team with experience taking start-ups through the critical scale-up phase. We’ve raised more than $150 million in funding, which will be used to evolve the product into an alerts platform for distributed teams, and expansion into insurance, sensors and IoT, and telematics for fleets. The goal is to have 100 million people using our products every day. At SafetyCulture, we respect and appreciate what makes each of our team members different in terms of gender, age, ethnicity, religion, disability or sexual orientation. We unite to support one another as allies and we take deliberate steps to ensure that our people feel like they belong and can thrive at work each day. You can find out more about life at SafetyCulture via Youtube, Twitter, Instagram and LinkedIn.