- Location
- San Francisco
- Last Published
- Dec. 4, 2024
- Sector
- Security
- Function
- Sales & Business Development
At Persona, we're building the first universal and comprehensive identity infrastructure to help businesses of all sizes better serve and protect their end users' identities. Our identity platform enables businesses to collect and manage their end users' personal information securely, verify that their end users are who they say they are, analyze and detect fraud and abuse, and pull sensitive reports about their end users in a privacy-centric way. In a world where consumer behaviors are changing and privacy and identity are taking on a new meaning, we want to help businesses find their superpowers and do it while putting their end users, the people, first. About the Role This is not your typical Sales Development Representative role: we are looking for someone who is excited to both prospect and help build our overarching sales demand strategy. As an SDR here at Persona, you'll drive our sales growth engine by creating our pipeline generation mechanisms through developing and executing outbound strategies while partnering with Account Executives. The ideal candidate wants to actively participate in the development of the sales process and the articulation of Persona’s value proposition.
What you'll achieve
- Identify high-potential businesses, verticals, and markets, and conduct outbound prospecting activities to generate leads for Persona
- Qualify prospects by understanding their needs, challenges, and fit with Persona’s products
- Engage with prospects through effective communication, delivering exceptional service, and build relationships to create interest and generate sales opportunities
- Collaborate with Account Executives to schedule meetings and hand off qualified leads for further sales engagement
- Research and stay up-to-date with industry trends, market conditions, and competitive landscape to effectively position our offerings
- Maintain accurate and detailed records of prospect interactions and update Salesforce
- Continuously improve product knowledge and sales skills through ongoing training and professional development
What you'll bring to Persona
- 1-3 years of work experience (sales and/or technology experience is a +), with a track record of top performance
- Drive and grit — a strong desire to compete and win, while being a highly collaborative team player
- Openness to internalize feedback, build on prior experience, and demonstrate improvement
- Superior verbal and written communication skills
- Comfort working in ambiguity and adaptable