Conversion Rate Optimization (CRO) Lead

Marketing · Paris office · Hybrid Conversion Rate Optimization (CRO) Lead

Our mission

Money sitting idle is money lost. We're fixing that.

Founded in 2023 by Antoine and Paul-Adrien, Spiko gives SMEs, non-profits, financial advisers and fintechs access to institutional-grade cash management, via app or API. We are building the full infrastructure: issuing, operating, and distributing the products ourselves.

Two years after launch, we serve thousands of organizations across Europe and process hundreds of millions of euros in flows every month.

Our ambition: become the world's leading treasury management infrastructure in a market worth trillions.

We are backed by Index Ventures, the CEO of Revolut, the founder of Kyriba, and the CTO of Wise.

Spiko runs on excellence, transparency, and straight talk.

The role: Conversion Rate Optimization Lead

As our first CRO Lead, you will own the conversion journey from paid and organic traffic to qualified leads. Your mission will be to optimize the performance of our landing pages, while accelerating the pace of our experiments.

Key Responsibilities

• Develop a deep understanding of our customers and their journeys, by analyzing user behavior through web analytics tools (GA4), heatmapping tools (Clarity, Hotjar, Contentsquare), and insights from sales calls.

• Own and continuously enrich the experimentation roadmap, by crafting clear hypotheses based on behavioral insights, competitive analysis of leading fintech players, and internal data; prioritize tests using a structured framework and manage technical delivery.

• Build high-impact landing pages in close collaboration with the design team to create compelling variations, and work with local teams to adapt messaging to each market.

• Take ownership of tracking and measurement, by managing the tagging plan and ensuring accurate conversion tracking across the funnel.

• Monitor CRO performance, by analyzing test results and turning them into actionable learnings.

Who we're looking for

Requirements (must-haves):

• Successful experience as a CRO lead in a top-tier startup with a proven track record of improving conversion through structured experimentation.

• Advanced proficiency with CRO tools (AB Tasty, Clarity, GTM …).

• Deep interest in financial services and enthusiasm for Spiko’s mission.

• Outstanding communication and editorial skills with native-level fluency in English and French.

• Strong autonomy and strategic thinking skills.

Nice to have

• Experience at a top-tier B2B or B2C fintech company

• Experience in multiple European markets

What we offer

• 💰 Competitive package: salary + stock options

• 📍 Office: in the heart of Paris

• 🏡 Remote work: up to 2 days per week and one full remote week per month

• 💻 The best tech for your job: latest-generation laptops and industry-leading software

• 🏥 Health insurance: 100% covered by Spiko

• 💳 Monthly Budget to cover different ****perks of choice

• 🚇 Transport: 50% of public transport pass covered or the Forfait Mobilités Durables (FMD)

• 👥 Referral Bonus

• 🎊 Social life: regular afterworks and biannual offsites

Our hiring process

• Screening Interview - 30 mins with Nathalie, Talent Acquisition

• Hiring Manager interview - 30 mins with Mathieu Giard, our Head of Growth

• Business Case: To work on at home and present online or in person

• Final in-person Interviews with the Founders

• Reference Check: we'll reach out to your references to gather further insights

• Offer 🎉

At Spiko, we hire for what you can bring - your skills, your judgment, your drive - not for what you look like, where you come from, or what your background is. We're committed to building a team that reflects the breadth of the customers we serve, and to creating an environment where everyone can do their best work. If something in this job description doesn't match your background perfectly but you believe you'd thrive in the role, we encourage you to apply anyway. Tell us why.

Département Marketing Locations Paris office Remote status Hybrid Contact Nathalie Tourbay Senior Talent Acquisition Manager – HR & TA Colleagues Mathieu Giard Head of Growth About Spiko Founded in 2023 Coworkers 25 Marketing · Paris office · Hybrid Conversion Rate Optimization (CRO) Lead